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How to avoid marketing mistakes
Small Business Marketing

The 10 Most Common Marketing Pitfalls (and How to Avoid Them)

1. Failing to create a set of goals At the beginning of a marketing campaign, it’s easy to aim...

Woman contemplating raising prices
Small Business Marketing

Maximize Your Marketing Budget

It’s always wise to be practical with your expenses, regardless of your particular situation...

Does direct mail marketing work?
Sales and Advertising • Small Business Marketing

3 Dos and Don’ts If You’re Considering Direct Mail Marketing

I would wager that most business owners under the age of 35 probably have never even considered...

Small Business Marketing

The Top 10 Things Every New Marketer Should Know

Marketing is an undeniably tricky business. For new brands just beginning to walk the long road of...

Small Business Marketing

3 Milestones to Include in Your Small Business Marketing Plan

The American Dream never starts small. Business-minded people all over the country hope to enter...

Small Business Marketing

2 Great Points About Mobile Online Advertising in Hilarious Video Form

This video was too funny and so true that I had to share. Hubspot mentioned on their blog today...

Small Business Marketing

6 Summer Marketing Ideas: Take Advantage of the Summer Weather and Customer Activities

I don’t care what anyone says – summer is the best. Maybe I’m still associating it with the...

Small Business Marketing

4 Steps to Get Started With Online Marketing

It’s incredibly easy to get stuck in your ways, and it’s doubly true as a business owner...

Customer Loyalty • Small Business Marketing

Infographic: What is Your Current Marketing Focus? Surprising Facts About Customer Loyalty

As a small business owner, should the majority of your marketing and advertising budget focus on...

Making a marketing plan
Growing Your Business • Small Business Marketing

6 Questions to Ask Yourself When Creating a Small Business Marketing Plan

“A goal without a plan is simply a wish.” This is a quote from French author and aviator...

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