How to Build Lasting Customer Relationships with Your POS + Loyalty [Video]

How to Build Lasting Customer Relationships with Your POS + Loyalty [Video]

How do you get customers to come back to your small business more often and spend more when they do? Especially when 60% of first-time customers never return (according to FiveStars customer retention analysis) – Now that’s a bummer!

Luckily, there are fairly simple tactics you can implement into your marketing mix. These marketing tactics not only make customers happier, but can (and have been proven to) double customer visits and revenue.

It wouldn’t do us (or you) any good if we kept this knowledge to ourselves, so we decided to share these findings and tactics in the video below. In the video, we combined the valuable insight of both Chris Luo, VP of Marketing at FiveStars and Bodunrin Jawando, Technical Account Manager at Clover to cover the following:

  • Why it’s important to build customer relationships and how Fortune 500 companies are doing it today
  • How point of sale technologies are helping small businesses connect with customers
  • How to double visits from returning customers with a loyalty program
  • How point of sale and loyalty technology are integrating together to accelerate your business’s growth

Check it out:

With the tactics outlined in the video above, you’ll be well on your way to seeing increased customer satisfaction and visits. Have questions about customer loyalty, retention, small business marketing, or even point-of-sale systems? Ask away in the comments section below.

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Colleen Corkery
About the Author
Colleen Corkery

Colleen is the Content Marketing Manager and Editor-in-Chief at FiveStars. When she isn't creating, editing, and brainstorming content, she's searching for new, eclectic, and sometimes questionable music.

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