In the $60 billion market for customer loyalty among small and medium-sized services businesses companies are always looking for an edge. With coffee shops and artisanal stores springing up on every corner from Portland to Pittsburgh, differentiated solely by the wit on their chalkboard sidewalk displays, small store owners are always looking for new ways to connect with their customers.

Click here to read more on TechCrunch: Helping Local Businesses Get the Five Star Review, Fivestars Raises $26 Million.